Losing the public conversation is expensive.
Spend less, shape more, and prove what worked.
Accounts with high Causal Impact are the ones that cause the most conversation shift. And they're rarely the accounts with the most followers.
more influence per follower, on average, from accounts with high Causal Impact.
Case study
The accounts shaping the conversation on open-source AI
Get 8× more conversation shift per dollar spent when you optimize for causality. And be able to attribute your spend to real shifts in the conversation.
Budgets spent on engagement today
Source: averaged across Altalytics case studies.
Other tools stop at correlation, leaving you stuck with guesswork. We identify which accounts and narratives actually shift a conversation, so you know exactly where to act.
See the platform →Reach the exact people you need through credible, organic pathways.
Put every dollar where it shifts opinion and maximizes impact.
Spot reputational threats and opportunities before they surface on existing tools.
Show the board a reputation shift you caused, and can measure.