Unlock hidden influence.
Altalytics helps Strategic Communicators understand and leverage causal intelligence on social networks to earn and protect reputation, winning in the digital age.
Pioneering Social Network Intelligence
Eliminate reliance on engagement metrics for asymmetric strategic advantage.
We're not another Gen-AI tool. We're not repackaging engagement metrics. We are frontier technology revolutionizing how cause-and-effect is understood online.
Charting A New Era
From measuring noise to understanding who and what truly shapes opinions.
Social Listening
Engagement metrics. Track who says what. Measure followers, likes, and shares. Monitor conversation volume.
Narrative Intelligence
Map sentiment and themes. Analyze how audiences receive and interpret messages.
Causal Intelligence
Reveal what actually changes minds. Who moves opinion, why it happens, and how to use it. Distinguish genuine persuasion amongst the noise of engagement.
What We Do
World's first social intelligence adjusted for echo chambers.
We cracked the homophily problem. Altalytics accounts for echo chamber effects when analyzing online conversation to isolate genuine causal influence, separating signal from noise in social media. We evidence causal impact.
Analyze Network Structure
We map the complete narrative environment — the sub-narratives, stories, and communities shaping the conversations that matter to you — revealing who connects to whom, where information genuinely travels across audiences, and where it simply recirculates in echo chambers.
Isolate Causal Impact
Our methodology isolates causal signal from the structural noise of homophily. We identify what would have happened regardless, then measure what your communications caused on top of that. We tell you what causes the network landscape to change with quantitative rigor.
Map Influence Pathways
We trace the actual pathways through which information and opinion travel, identifying bridge nodes, structural influencers, and the routes by which narratives cross from one audience to another. So you know exactly where to show up, and who to engage.
Profile Persuadability
Combining structural analysis with causal attribution, we identify the persuadable middle — finding actors whose minds can genuinely be moved, and what reaches them.
Precise Attribution
Know what you caused, not just what happened. Altalytics' precision attribution connects your communications directly to narrative and opinion shifts, giving you the evidence to quantifiably demonstrate value and prove impact.
Measurable Impact
Quantifiably identify and attribute impact to earned media.
Today, influence is measured by vanity metrics a.k.a. noise. Communicators need a way to precisely demonstrate campaign impact, and shift towards data-driven earned media strategies.
